4 Critical Off-The-Page SEO Factors

July 16, 2009 · Filed Under SEO · 4 Comments

4 Critical Off-The-Page SEO Factors

In my previous post, we talked about the things you can do “on your website” to help it rank well in the search engines — in other words, the “on the page” factors. In this post we’re going to talk about the external factors that can influence your rankings — the “off the page” factors.

Your Google PageRank

Before we get into the “hows”, it’s important that you understand a little bit about Google’s PageRank. PageRank is Google’s way of indexing all content and websites based on importance in the internet community. It’s an important factor in Google’s ranking algorithm, and by understanding a little of how it works, you’ll have a better idea about how to boost your rankings in the world’s most popular search engine.

To establish the “importance” of your page, Google looks at how many other websites are linking to your page. These links are like “votes”, and the more “votes” you have, the greater your online “importance” and the higher your PageRank.

And higher PageRank is an important contributor to higher search engine rankings.

Related Posts

Finding High Quality Links - Part 2 Finding High Quality Links - Part 2 #7: Article Writing & Submission Article sites like ezinearticles.com are another good place to get back links. You can submit your own articles to these directories, with links at the bottom of the article in what's called an "author box" or a "bio......
Finding High Quality Links - Part 1 Finding High Quality Links Last week I posted about the importance of both internal and external links for improving your site's search engine ranking and subsequently your Page Rank (PR). Starting today with part 1 I'll talk about how to find high quality links for your site. Where do you......
6 Critical On-Page SEO Factors 6 Critical On-Page SEO Factors Two main factor are considered when search engines review and decide what rank to give your web page: 1) The content on the page and how relevant it is to the search terms people use. This is called on-page factors. The nice thing about these......
Wordpress Plugins You Should Use by Hal Major If you have a self-hosted blog using Wordpress, and you should, you'll want to extend its capability using plugins. Plugins are scripts, usually created with PHP coding, that turn your plain vanilla blog into Double Chocolate Rocky Road with sprinkles on top. Okay, I wish I hadn't......
Back Links To Improve SE Rank Back Links To Improve SE Rank This is a really good way of getting backlinks to your site. You look for blogs and Web 2.0 sites that do NOT have the "no follow" tag. There is a free piece of software called Comment Kahuna that helps you find blogs to......

Related Websites

Basics Of Search Engine Optimization I am writing this white paper for those people who do not have any idea about search engine optimization (SEO). Special the business community of Pakistan who do not have information on SEO and its importance in today’s world. Search Engine Optimization is the only technique to increase your business......
Build Links, Increase Page Rank, Increase Traffic Search Engines in the last couple of years are giving more weight to one way links with a similar theme, these links are a vote of trust and confidence for your website, they are so important that they help your site in the rankings of search engines. One search engine......
The 6 Best Tools to Use On Your Corporate Blog Whether you are new to corporate blogging, or trying to find ways to blog more effectively, there are some great tools out there that can truly enhance your blog. Most are free to use, while others do have a small fee. However, this is definitely time and money well spent,......
SEO And Its Aspects SEO or search engine optimization is one in every of the high methods used in Web promoting today. What made it well-liked is because of its "natural" methods to urge users to go to a web site via search engines, particularly with Google, Yahoo!, and many other widespread search engines.......
Link Building: The Most Important Strategy Of SEO One of the most important aspects of your online marketing plan is link building. Link building is a way of putting links to your site that are located on other websites online. The links are simply used for people to click on to bring them to your home page, also......