6 Critical On-Page SEO Factors

July 13, 2009 · Filed Under SEO, Web 2.0 · 3 Comments

6 Critical On-Page SEO Factors

Two main factor are considered when search engines review and decide what rank to give your web page:

1) The content on the page and how relevant it is to the search terms people use. This is called on-page factors. The nice thing about these is that they can be easily optimize… it’s simply a matter of editing your content or keyword meta data.

2) The search engines look to see how popular your website is on the web. That is, how many other sites link to yours? Are the sites with links to yours popular and have a high page rank? Is the link a context link or a graphic ad link? This is called off-page factors. I’ll talk about off-page links in another post.

Experience shows that the off-page factors are more important in determining your rankings than do the on-page factors. But, on-page factors are still important. On-page optimization is probably not going to get you the top spot on page 1 of the search results. However, it could mean the difference between being on page 4 or page 1, or being 1st or 4th on page 1.

Here are the 6 critical on-the-page SEO factors:

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